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The Friday Five for July 24th, 2015

Facebook Analytics, Social Media Marketing, Social Media Strategy

Following is this week’s Friday Five! – a quick rundown of our favorite social media content that gained traction online over the course of the week. The articles herein are identified using the Tracx social business management platform. They cover everything from social media industry-related content, to unique projects that we feel utilized social data in a powerful way, to pieces that simply piqued our interest or made us think about a given topic differently.

So, without further ado, we bring you the Friday Five!

Facebook Content Marketing: What Should You Post on Facebook?


If you own a business page on Facebook, it can give your website traffic a boost. But what should you be posting on Facebook that can enhance your brand’s image and improve your traffic?

How Social Media Can Be Your Best Source For Leads


We’ve all heard that social media does not work for B2B marketing. In reality, social media can easily be your biggest source of leads for your company.

Do You Even Know What Your Social Media Goals Are?


Having social media goals is one thing… Having the RIGHT social media goals is a completely different beast to tackle.

What Does “Community” Mean for B2B Digital Marketing?


Effective B2B digital marketing is not a clear-cut numbers game. In fact, smaller numbers are sometimes better (so long as they convert) because that means you’re targeting the right attention for your blog and social media. Why? The reason that smaller is better comes down to a hot digital marketing topic for social 2015: community.

How the Value of Social Content is Increasing


When it comes to platforms like Facebook, Flipboard and LinkedIn, the quantity of content doesn’t matter. Those who understand the right content to share will come out ahead.

Stay on top of social media trends and insights for your enterprise solution.

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