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mistakes in social media monitoring

In today’s social economy, most brands are focused on monitoring their social media engagement, number of followers, and trends. But monitoring at the surface level is no longer enough. We partnered with Social Business Engine to discuss the 5 biggest mistakes in social media monitoring and solutions to those mistakes.

Here are some of the questions we’ll answer in this eBook:

  • Are you tracking category trends?
  • Do you know the true importance of earned media?
  • What reports are you pulling on social media data? Are they enough?
  • How do experts and influencers approach social media monitoring?

Ready to listen to the full conversation with Tracx? 

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