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Research Report

Is Social Data Siloed in Your Company?

To find out how today’s businesses typically work with social media data, we created a survey to determine how companies are currently leveraging social, how confident they are with their social strategy, which departments are leveraging social data the most, and what that data is typically used for.

Research Report

How to Capitalize on Market Trends via Social Media

Due to the competitive nature of today's business landscape, it's important to stay on top of what your competitors are up to and how the market you play in is shaping up. Social media holds the key to unprecedented amounts of consumer and competitor data, which if leveraged properly can inform your business as to how you can best provide your audience with what they want.

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The Ultimate Guide to Facebook and Instagram Advertising Strategy

Not only are Facebook and Instagram both incredibly popular and highly visual — they’re also both increasingly becoming pay-to-play networks. Many of today's modern businesses are built on Facebook's 2.8 billion users, so mastering your social advertising strategy is crucial to staying competitive.