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Stop Brand Assassins and Engage Your True Influencers

Webinar Recording

Are you unlocking the potential of your brand’s influencers? Social media has evolved into the most convenient, intuitive, and engaging space for today’s consumers to share opinions, experiences, and reservations regarding brands. Accordingly, enterprises cannot afford to underestimate the importance of influencer management on social. It is of the utmost importance that today’s enterprises are able to identify and engage with not only the influential advocates of their brand, but the brand assassins that have the potential to severely tarnish brand reputation.

In this webinar, learn from our experts:

  • How to find out who your real influencers are on social.
  • Why measuring influence on social media has become a much more intricate process than simply recording the numbers of followers and mentions related to a person or page
  • The five influencer insights that truly matter

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