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Whitepaper

The Evolution of Influencer Marketing

The Evolution of Influencer Marketing investigates how consumer influence has changed in recent years due to the increased use of social media, as well as a breakdown of the five influencer attributes that matter most to today's audiences. It's time to leverage your influencers for the greater good.

Whitepaper

A Buyer’s Guide

Our Buyer's Guide provides an overview of the challenges experienced while using a first-generation Social Media Management Platform, and how to overcome these obstacles with the right Social Media Business Platform. It's time to integrate social strategy into all aspects of your business.

Whitepaper

Obamacare: Through the Social Lens

Obamacare: Through The Social Lens provides a deep analysis around the political conversation of Obamacare (Affordable Care Act) through the lens of Social Media - including milestones, key conversation drivers, and influencers....

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