About this template
This Car Test Drive Feedback Survey is designed to gather valuable insights from customers about their recent car test drive experience. By understanding customers’ opinions and preferences, automotive businesses can enhance their products and services to better meet customer needs.
The survey begins with a message expressing gratitude to the respondent for taking the time to provide feedback. The first question asks customers to select the car model they test drove from a predefined list of options.
Next, customers are asked to rate their satisfaction with the car’s performance on a scale of 1 to 10. This question helps evaluate the overall performance of different car models.
The following question gauges customers’ likelihood of recommending the car to others. Their response provides an indication of the car’s appeal and potential for word-of-mouth marketing.
Customers are then given an opportunity to share additional comments or suggestions about their test drive experience, allowing them to provide more detailed feedback.
The survey also assesses customers’ purchase intent by asking how likely they are to buy a car from the dealership in the near future. This question helps measure the effectiveness of the test drive experience in influencing purchase decisions.
To understand customers’ priorities, the survey includes a question asking them to rank factors such as price, safety, fuel efficiency, comfort, and technology in terms of importance when considering a car purchase.
Based on the customers’ likelihood to purchase and the importance they place on various factors, the survey optionally asks if they would like to receive updates and offers from the dealership.
The survey concludes with a thank-you message to express appreciation for the customers’ participation.