About this template
The NPS Survey is a strategic tool employed across industries to discern customer loyalty and the potential for word-of-mouth promotion. The Net Promoter Score (NPS) hinges on a singular, paramount question: how likely is the respondent to recommend a product or service? This metric, with its scale from 0 to 10, is a formidable predictor of growth and often correlates with revenue expansion.
The very essence of this survey is its brevity and precision. By asking participants the primary reason behind their score, businesses gain a deeper comprehension of the factors driving satisfaction or dissatisfaction. Further inquiries, such as gauging the frequency of use, offer an inkling of customer retention and repeat business.
- Always keep the NPS question unaltered to ensure consistency in measurement across industries.
- Act promptly on the feedback. Addressing concerns and grievances can transform detractors into promoters.
- Regularly track your NPS score. While it’s essential to know your score, it’s even more vital to monitor its trajectory and understand the dynamics influencing it.
When used judiciously, this template serves as a potent pulse-check on your business health, spotlighting areas that call for attention and areas of strength.